Nov 21, 2024

2020-2021 Undergraduate and Graduate Catalog

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2020-2021 Undergraduate and Graduate Catalog [ARCHIVED CATALOG]

Public Relations Minor

The Minor in Public Relations is available to any CSULB student, except for those who are majors in journalism. A minimum of 18 units is required. The minor is composed of three required core courses (9 units) and three elective courses (9 units). Note that at least two courses (6 units) in the minor must be upper division (300 or 400 level).

Requirements

Students must take the following:

JOUR 120 - News Writing and Ethics (3 units)
JOUR 270 - Principles of Public Relations (3 units)
JOUR 478 - Public Relations Case Studies (3 units)

Students must take three courses (9 units) from the following:

JOUR 104 - Social Media Communication (3 units)
JOUR 305 - Media Design (3 units)
JOUR 350 - Writing in Spanish for Journalism and Public Relations Careers 3
JOUR 374 - Written Communication for Public Relations (3 units)
JOUR 375 - Strategic Communication for Public Relations (3 units)
JOUR 411 - Data Detectives: Democracy, Citizen Journalism and Open Government (3 units)
JOUR 470 - Digital Tools for Public Relations (3 units)
JOUR 471 - Public Relations Management and Campaigns (3 units)
JOUR 485 - Public Relations Agency (3 units)
JOUR 494 - Research Methods (3 units)
JOUR 498 - Internship (3 units)