May 09, 2024  
2020-2021 Undergraduate and Graduate Catalog 
    
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2020-2021 Undergraduate and Graduate Catalog [ARCHIVED CATALOG]

ART 331 - Advertising I: Introduction to Concept Development

(3 units)

Prerequisites: ART 223 , ART 318 , ART 321 .
Introduction to learning how to think more conceptually through creating print ads primarily by understanding the foundations of setting an objective, planning a creative strategy, identifying a target; and by learning various ways to think creatively.

Letter grade only (A-F). (6 hrs. lab.)