May 14, 2024  
2018-2019 Undergraduate and Graduate Catalog 
    
2018-2019 Undergraduate and Graduate Catalog [ARCHIVED CATALOG]

JOUR 485 - Public Relations Agency


(3 units)

Prerequisites: JOUR 270  with a grade of “C” or better and consent of the instructor.
This course develops advanced public relations problem-solving skills. Students create strategic public relations plans and execute a comprehensive public relations program by serving as a studentrun public relations agency and working with actual clients for the Bateman Case Study Competition.

Both grading options.