May 13, 2024  
2018-2019 Undergraduate and Graduate Catalog 
    
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2018-2019 Undergraduate and Graduate Catalog [ARCHIVED CATALOG]

REC 325 - Advanced Program and Event Management

(3 units)

Prerequisites: Pre-REC majors and REC majors: A grade of “C” or better in REC 141  or REC 225 . Event Planning Minors: A grade of “C” or better in HFHM 170  or HFHM 274 .
Advanced management of recreation and leisure service programs with special emphasis on event planning and promotion. Includes interpretations of needs assessments and market analysis; analysis and selection of prospective client bases; program design, marketing, promotion, implementation and evaluation.

Letter grade only (A-F).