| |
Dec 12, 2024
|
|
|
|
|
2023-2024 Undergraduate and Graduate Catalog [ARCHIVED CATALOG]
|
HCA 353 - Marketing for Health Services Organizations
(3 units)
Prerequisites: “C” or better in ECON 101 or ECON 300 .
Prerequisites/Corequisites: HCA 300 . Health Care Administration majors and certificate students only. Freshmen excluded.
Development of marketing strategies and analyses in a health care setting. Design of services to include pricing, communication, distribution channels, and client motivation and services.
Letter grade only (A-F)
|
|
