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Nov 24, 2024
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2022-2023 Undergraduate and Graduate Catalog [ARCHIVED CATALOG]
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COMM 442 - Campaign Persuasion
(3 units)
Prerequisites: GE Foundation requirements, upper division standing, and at least two GE Exploration courses. It is recommended that one be COMM 331 or COMM 335 .
Examination of persuasive communicative strategies in political campaigns inclusive of campaign speeches, commercials, news media coverage, image-building, audience analysis through polling, and fund raising.
Letter grade only (A-F).
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